After nearly a year since its theatrical premiere, “Zara Hatke Zara Bachke” is set to make its highly anticipated debut on the digital platform. Jio Cinema has secured the rights to stream the hit film, starring Vicky Kaushal and Sara Ali Khan, but with a catch for eager viewers.
The comedy-drama, directed by Laxman Utrekar, captivated audiences when it initially hit cinemas on June 2nd, 2023, surprising industry pundits with its success. Garnering a whopping 102 crore rupees worldwide, the film solidified its place as a must-watch for fans of Indian cinema.
However, those hoping to catch the film on Jio Cinema will need to opt for the premium subscription plan, priced at a nominal 29 rupees. This move by the OTT giant ensures exclusive access to the film for subscribers, adding further value to their entertainment offerings.
Scheduled for release in mid-May on the digital platform, “Zara Hatke Zara Bachke” promises to bring the same charm and wit that endeared it to audiences in theaters. With stellar performances by leading actors and a storyline that resonates with viewers, anticipation is high for its online premiere.
As cinephiles eagerly await the arrival of this beloved film on Jio Cinema, the digital platform’s decision to require a premium subscription underscores the value placed on quality content in today’s streaming landscape.