MS Dhoni, former Indian cricket team captain, has filed for the trademark rights to the title 'Captain Cool' just days after his induction into the ICC Hall of Fame.
Known for his calm demeanor, sharp decision-making, and unmatched leadership, MS Dhoni has long been affectionately referred to as “Captain Cool” by fans and the media alike. Now, the cricket legend is taking a legal step to own the title officially. According to reports, Dhoni recently filed for the trademark to preserve and protect the use of the moniker in various commercial domains such as merchandise, apparel, and digital media.
This development comes shortly after the International Cricket Council (ICC) honoured Dhoni by inducting him into the Hall of Fame—one of the highest recognitions in the sport. The timing of the trademark application suggests a strategic move to leverage his legacy and protect his brand identity.
Fans have responded with excitement on social media, applauding Dhoni for taking ownership of the name that reflects his unique presence on and off the field. Experts also view the move as a smart branding decision that aligns with global trends among sports icons.
With this legal filing, MS Dhoni joins a league of international athletes who have trademarked their nicknames, further cementing his status as not just a cricket icon but also a savvy brand in the sports business world.
