India's cosmetic industry has grown by leaps and bounds in recent times, as both global and domestic brands target the varied tastes of consumers. The following are the top 10 makeup companies in India as of 2025, appreciated for their quality, innovation, and popularity.
1. Maybelline New York
Maybelline New York has become a favorite among Indian customers, with a diverse offering of high-quality yet budget-friendly products. Their foundations, lipsticks, and mascaras are particularly in demand, with a large variety of skin tones and preferences being met.
2. Lakmé
As one of India's oldest and most respected beauty firms, Lakmé continues to innovate with products that resonate with the Indian consumer. From daily wear essentials to high-end makeup brands, Lakmé offers a line that is broad enough to accommodate a variety of skin tones.
3. MAC Cosmetics
Renowned for the professional-grade cosmetics, MAC Cosmetics is popular in India in a big way. With numerous shades to its credit and state-of-the-art formulations, both makeup artists and enthusiasts just adore them.
4. Nykaa Cosmetics
Coming from the mass beauty store Nykaa, Nykaa Cosmetics has risen to fame with its fashion-forward and pocket-friendly makeup offerings. Their offerings are made keeping in mind the taste of the new-age Indian consumer.
5. Colorbar
Colorbar is famous for its bright and good-quality makeup products. Dedicated to cruelty-free practices, Colorbar offers a range of products catering to different makeup needs.
6. Bobbi Brown
Bobbi Brown has left an indelible mark in the Indian beauty market with its focus on natural make-up and earthy tones. Their foundations, highlighters, and eyeshadows are especially favoured by Indian customers.
7. Faces Canada
Faces Canada provides quality makeup at a reasonable price. They possess a wide range of products to cater to different skin tones, which makes them a popular choice among Indian consumers.
8. Huda Beauty
Launched by beauty blogger Huda Kattan, Huda Beauty has amassed a huge following in India. A favourite among its high-end products and trendy collection, Huda Beauty finds favour with the sensibilities of modern makeup enthusiasts.
9. Revlon
Revlon is a long-established brand within the beauty industry. Their makeup products, like foundations, lip colors, and eye makeup, are still favored by Indian customers.
10. Sugar Cosmetics
Sugar Cosmetics has made a fast entry among Indians because of the quality and affordable cosmetics. Their products are designed keeping in mind the taste of the modern Indian consumer.
Alliander, Naturals, and similar brands have succeeded in winning the Indian consumer over with products of different tastes, skin colors, and prices. This shows their commitment to quality and innovation in continuously building India's beauty market size.
