On November 17, Egypt's Logina Salah created history at the Miss Universe 2024 contest in Mexico City for two ground-breaking reasons. In the competition's 73-year history, Salah became the first Egyptian competitor to place in the top 30, which was an incredible accomplishment for her nation. She also broke beauty standards by being the first person with vitiligo to compete in Miss Universe.
In the world-famous contest, Logina challenged beauty norms and promoted inclusivity as the first Egyptian lady with vitiligo to be on the Miss Universe stage. She started a crucial conversation about how genuine beauty transcends appearances by accepting her individual journey. Salah said, "Thank you to everyone for being with me in this journey, it means a lot!" to express her appreciation to her 1.8 million Instagram followers.
"Let us keep creating a world free from discrimination and hatred," she continued. As one fan put it, "Thank you for demonstrating to the world that dreams always come true, regardless of us." Another said, "You have caught the admiration of thousands more after winning our hearts long ago!"
Her participation has sparked a wave of support globally, with social media platforms flooded with messages of admiration and solidarity. Fans applauded the Miss Universe Organization for championing diversity and providing a platform for individuals from all walks of life to share their stories.
Born in Egypt on April 21, 1990, Logina Salah grew up in Alexandria, a seaside city. Her support of vitiligo awareness and commitment to establishing safe spaces for inclusive makeup methods marked the beginning of her career in the beauty industry. In order to pursue her aspirations, Logina moved to Dubai three years ago with her daughter Amy, who is ten years old. She founded the Beyond The Surface Movement, a platform devoted to promoting diversity, empowering women, and improving the lives of children, young people, and particularly women and girls, as a strong champion for women.
Salah’s journey to the pageant was no less inspiring. Balancing her career as a pharmacist with her advocacy work, she has collaborated with organizations supporting individuals with vitiligo, helping them gain confidence and acceptance in their communities.
The Miss Universe 2024 competition has been lauded for its inclusive approach this year, featuring contestants from diverse backgrounds, body types, and personal stories, reflecting a broader shift in the definition of beauty on the global stage.